YouGolfTours presents MLA Golf & MyVicto at the Omega European Masters

As an official sponsor of the Omega European Masters in Crans-Montana, YouGolfTours is proud to present selected partners that bring innovation, performance and exceptional golf experiences directly to the heart of the tournament.

This year, one of the highlights at our stand is MLA Golf, the Swiss company behind the patented MLA Concept – Multiple Line-detector Activation. The technology is designed to support the way golfers naturally perceive alignment, pace and direction, helping create a more intuitive and precise putting process.

The concept is rooted in more than 20 years of research into perception and motor skills by Dr. Lennart Högman, a Swedish researcher and lecturer specialising in cognitive neuroscience, social psychology and affective computing.

Together with the Valais-based brand MyVicto, MLA brings this technology into a distinctly Swiss putting experience. The MyVicto L-Series combines curved-face putter design with MLA alignment, creating a striking connection between innovation, precision and local craftsmanship.

And during the Omega Masters week, there is an additional reason to visit us.

At the YouGolfTours stand, you will have the opportunity to discover MLA, test the technology and take part in our putting activities. One of the highlights will be the chance to win one of the most distinctive putters created in Valais.

For YouGolfTours, this partnership represents exactly what we want to bring to the Omega European Masters: exceptional golf, strong Swiss partners and experiences that golfers can genuinely discover for themselves.

Visit us in Crans-Montana, test your putting and discover MLA Golf, MyVicto and the world of YouGolfTours.